JAMES J. HILL REFERENCE LIBRARY

Industry: Business Library
Project Completion: 1996

Pine & Partners helped plan and implement the 75th anniversary program. The Saint Paul-based business library used its 75th anniversary, 50-page publication to thank current donors and introduce the organization and its mission to potential donors.

• The publication was distributed to staff inside Minnesota's public and private companies responsible for research (example: competitive intelligence) with the goal of increasing awareness and generating business for its fee-based, custom research division.
  
  
• Media relations focused on raising the library's visibility in the Twin Cities and the historical exhibit and events focused on donor recognition and community outreach.
  

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